Thursday, 24 April 2014

Company research, Yamination Studios

Hello again!

As part of our business studies module we've been encouraged to research and write about animation companies you are inspired by, and maybe even someday be considered for work at. I wanted to start by looking at Yamination Studios. 

Run by multi award winning animator Drew Roper, Yamination studios are a stop motion animation company based in Birmingham. Being from the midlands myself, its great to see an animation company set up outside of London, Bristol, Manchester and Cardiff. 

Their current project, 'At-Issue', a short film combining stop motion, 2D and CG animation through sneezing has been funded by the Sky Arts Ignition Series as well as an incredibly successful Kickstarter campaign. 

I absolutely love the style of this film, using an offbeat naturalism, largely associated with Laika feature films, utilising angles in straight lines and having a great hand built quality to it. 

Most recently, alongside Blink Ink in London (will be posting about them next) Yamination Studios had a helping hand in the recent 'Barry the Biscuit Boy' advert for Cravendale. 

Overall its great to see that you can do what Drew has done, set up your own company and be successful, receiving funding from multiple locations and gaining sponsorships from other companies. 

Thats all for now! I promise i'll post about my set building at some point, don't want to spam up too many blog posts though

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